Is Dallas a big enough town to sustain two major performing arts centers in this economy? As of several months ago, Dallas now has two major PACs, Dallas Summer Musicals at Fair Park, and the new AT&T Performing Arts Center. Both PACs have a Broadway series, but are they really competing for the same audience members based on their programming choices? Check out this recent article from The Dallas Morning News that offers some interesting perspectives on how theater fits into this growing area of the country, and the challenges and risks associated with programming a large venue in a conservative market on The Road.
The Road 101 