Happy Birthday, America! Now that the 2011-2012 is just drawing to a close, let’s see what some of your cities had to say about various theatre tours that criss-crossed you over the past six months. (Note: All of these shows below will be back out on The Road for the 2012-2013 season):
Posts Tagged ‘memphis’
Show Endurance on The Road
Posted in Reviews, Seasons, tagged american idiot, Beauty and the Beats, billy elliot, broadway series, broadway tour, La Cage Aux Folles, mamma mia, memphis, million dollar quartet, musical theatre, national tour, Robin Rothstein, shrek, The Lion King, West Side Story on July 4, 2012| Leave a Comment »
The Road to Boston 2012-2013
Posted in Broadway, Marketing, Seasons, Venues, tagged 2012-2013 Broadway Series, blockbuster, Book of mormon, booking, Boston, Broadway in Boston, Jersey Boys, Mary Poppins, memphis, musical theatre, national tour, Presenters, Robin Rothstein, sister act, tuck everlasting, War Horse, wicked on March 7, 2012| Leave a Comment »
Check out this super awesome promo created by my company, BROADWAY ACROSS AMERICA announcing our 2012-2013 season in Boston! (More season announcements from around North America to come in my next post…)
Happy New Year! – Fall 2011 Round-up
Posted in Articles, Reviews, Seasons, tagged american idiot, beauty and the beast, billy elliot, fiddler on the roof, les miserables, mamma mia, memphis, million dollar quartet, reviews, Robin Rothstein, rock of ages, shrek, the addams family, wicked, young frankenstein on January 1, 2012| Leave a Comment »
It may be a new year, but we’re only at about the halfway mark of the 11-12 touring season. Want to see what critics have been saying about the various 11-12 tours so far? Just check out these links below…
MILLION DOLLAR QUARTET – Cleveland
BEAUTY AND THE BEAST – Toronto
THE ADDAMS FAMILY – Palm Beach
“If screening hot Broadway musicals in cinemas around the country becomes the norm…”
Posted in Adaptations, Articles, tagged memphis, musicals taped live and screened, national tour, Robin Rothstein on May 8, 2011| Leave a Comment »
This is a quick follow-up to my last post about Broadway musicals being taped live and then screened at movie theaters across the country. After MEMPHIS‘s recent debut on silver screens nationwide, an article in The Denver Post predicts this may become a trend, but questions if this is such a good idea for the National Tours and local venues “when the movie cost $20, and seeing any musical live can run six times higher.”
After “Memphis,” make way for more screenings of stage musicals
Adapt to Survive?
Posted in Adaptations, Articles, Broadway, tagged film to live theatre adaptations, memphis, Robin Rothstein on April 30, 2011| Leave a Comment »
This season, Broadway has brought us several film to live theatre adaptations, including CATCH ME IF YOU CAN, PRISCILLA QUEEN OF THE DESERT, and SISTER ACT. This isn’t a new phenomenon. In recent years there has also been THE WEDDING SINGER, LEGALLY BLONDE, BILLY ELLIOT and SHREK just to name a few.
And, of course, we can’t forget Disney.
Also not a new phenomenon are adaptations that go the other direction — from Broadway shows to film: OKLAHOMA in the 50’s, GYPSY in the 60’s, HAIR and GREASE in the late 70’s, CHICAGO in 2002, MAMMA MIA in 2008, and NINE in 2009 are just some of the many examples from over the years.
And now, there’s a somewhat new twist on this adaptation model.
This weekend, the Tony-Award-winning Broadway show, MEMPHIS is on silver screens across the country — but it’s not a film adaptation of the musical. The Broadway show was taped live back in January using high-definition cameras and sophisticated sound recording, and so this is the actual Broadway show being screened in over 500 movie theaters nationwide.
MEMPHIS is certainly getting a lot of press out of this, which will be helpful to build name recognition for the title as the show prepares to tour in Fall 2011. However, will people who have now paid just $20 to see the “Broadway show on film version” be inspired to see the show live for two, three, and in some markets possibly four times the price when it goes on tour? Will this screening turn out to be a severe misstep, or savvy marketing? Clearly the MEMPHIS team is banking on the latter.
Only time will tell, but in the meantime, here are some articles about the screening that also discuss using film versions of live stage performances as a tool to potentially capture greater interest.
DENVER
“Memphis” on the movie screen: It’ is better than Broadway?
HOUSTON
Win a Ticket to Tony Award Winning Musical “Memphis” Screening
LA JOLLA
La Jolla-born ‘Memphis’ returns on movie screens this week
CALGARY
Theatre comes to the big screen
TAMPA
‘Memphis’ brings its award-winning Broadway show to movie screens
PHOENIX
Broadway’s ‘Memphis’ on movie screens in Arizona
COLUMBUS
Cameras capturing live plays, opera in HD
The Road 101 